News & Ideas

Hudson Hill Condo Identity, Print & Online Marketing In Action

October 31, 2007


Alchemy Properties' Hudson Hill Condo at 462 West 58th Street is sweet! The building’s contemporary architecture and connotations within the name helped drive our identity development work for it. Very few buildings in NYC are built with a warm wood façade, so that was a winning attribute to highlight throughout all marketing materials. Continue Reading»

Online Marketing for the Reserve at Glen Ridge

October 09, 2007


In keeping with The Reserve’s serene neighborhood feeling, we designed the website for the Pegasus Group to reflect the sense of community throughout. Living spaces designed for young professionals and empty nesters alike, The Reserve is unique in the fact that it is located five minutes from the charming town of Montclair and less than 30 minutes from the bustling city lights of Manhattan. Continue Reading»