News & Ideas

Photographing Views from atop Griffin Court

February 10, 2010

It was cold, windy and icy on top of the unfinished rooftop but we were out to capture some of the great views you get from Griffin Court. Depending on which building you are in, you can get views of the Empire State Building or of the Time Warner building. Pretty magnificent on a clear night.


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Tracking & the Feedback Loop for Improved ROI

February 01, 2010

One of the most powerful benefits of marketing online is that all of your advertising and efforts can be tracked for the quality of their success. There are lots of great ways to raise a client’s visibility but knowing which venues will garner them the greatest ROI is the key. That’s why we put a strong emphasis on Tracking and Analysis. This type of feedback and re-shifting of efforts helps our clients reach their goals. Continue Reading»